Reviews held until launch

The rule

A review of a coming-soon book, written by a reader who received an early copy, is held until the book's release day. On that day every held review is published at once; the book's page lists them newest first, like any review. Nobody, the author included, reads a held review before then.

For the reader

• Write the review as usual from My early copies, Review. On a coming-soon book the dialog says Your review goes live on June 14 before you post; afterwards the row in My early copies reads Reviewed, held for release day with the badge Your review goes live on June 14 and, where a campaign asks for a cross-post, a disabled Opens on June 14 beside Edit review.
• The review counts for your follow-through the moment you post it, not when it goes live; the deadline is met by writing, not by publication.
• You are told by e-mail on the day it goes live. You can edit it until then.
• Withdraw removes a held review, after one confirmation: "Withdrawing removes the review. The campaign's deadline applies again until you post another." It is then as if you had not reviewed.
• If the release date moves, your review moves with it and you are told.

For the author

• The campaign's Applications rows read Reviewed, held, a held chip beside the funnel counts them, and Analytics carries a line for them under the funnel. Never their text or their stars.
• The book page shows 3 reviews held until June 14, never their text or their stars.
• On the release day the reviews appear together, newest first, the book's rating with them. Nothing to press; the date on the book is the switch, so keep it true.
• A held review is still an honest review: asking a reader for a good one rather than an honest one is a guidelines violation, held or not.